Honda HR-V Falters in July as Subaru XV Leaps to Top of Subcompact Crossover Sales [Sales Report]

2016 Honda HR-V
2016 Honda HR-V

Sales of the all-new 2016 Honda HR-V, which have been strong since its debut in May, have slipped for July as sales of Subaru’s XV Crosstrek surged.

The HR-V slipped from first place in June down to fifth place in subcompact crossover sales for July with 5,909 sold, down from 7,760 in June. This in a month where all of the other top sellers saw month-over-month gains.

The XV surged nearly 30 percent from July 2014 with 8,575 sold, far outselling the next best seller, the Buick Encore. The Encore is up over 68 percent from July 2014, the best increase of the group. Its twin, the Chevrolet Trax, also showed strong sales with 6,111 sold, a modest increase over June 2015.

2015 Jeep® Renegade Limited
2015 Jeep Renegade Limited

The GM twins are bisected by the all-new Jeep Renegade, which saw a substantial increase from June to July. The new smallest Jeep increased 30 percent over June 2015 and moved from fifth to third place for monthly sales.

For the year, the Subaru continues to have a strong lead, although many models are all new for this year and went on sale after January. The Mazda CX-3 is set to join the group later this year.

The Nissan Juke, one of the original subcompact SUVs and still the most fun to drive, had sales for the month that were flat based on July 2014, but yearly sales are still far off for the year than this time last year. In fact, if it weren’t for the all-new Fiat 500X and the slow-selling MINIs, it would be at the bottom of small SUV sales.

Subcompact SUV sales – July 2015

July 2015 # July ’15/’14 % YTD 2015 # YTD ’15/’14 %
Subaru XV 8,575 29.9% 50,525 25.2%
Buick Encore 6,826 68.1% 37,375 34.8%
Jeep Renegade 6,320 NEW 20,751 NEW
Chevrolet Trax 6,111 NEW 30,926 NEW
Honda HR-V 5,909 NEW 20,050 NEW
Mitsubishi Outlander Sport 3,242 24.2% 21,135 17.9%
Nissan Juke 2,347 0.9% 16,994 -39.5%
MINI Countryman 1,203 -44.9% 9,481 -26.0%
Fiat 500X 962 NEW 970 NEW
MINI Paceman 95 -36.2% 933 -13.3%

*NOTE: Jeep Compass and Patriot sales have been moved to the compact crossover sales list.

Watch as the Honda HR-V takes on the Gold Mine Hill in this TFLcar video: