2014 Chevy Impala Becomes a Superstar With 113% Segment Share Growth

2014 Chevy Impala

The redesigned 2014 Chevy Impala has become something of a superstar for the brand, posting an impressive 113% year-over-year segment share growth.

That translates to 8 percent market share growth since its launch for a 14.7 percent share at the end of the first quarter of 2014. Its next closest competitor for market share, the Toyota Avalon, saw its market share fall from 17.8 percent down to 14.2 percent. The 2014 Chevy Impala was also the only vehicle in its class to post a gain in average transaction prices over the same period last year.

The 2014 Chevy Impala has one of the lowest retail prices of any car in its class, but the average price per transaction of the vehicle was up $5,500 over last year. It sold for even more than the competing Dodge Charger which had an average sale price of $891 less.

Watch this first drive review of the 2014 Chevy Impala…

Nicole Wakelin fell in love with cars as a teenager when she got to go for a ride in a Ferrari. It was red and it was fast and that was all that mattered. Game over. She considers things a bit more carefully now, but still has a weakness for fast, beautiful cars. Nicole also writes for NerdApproved and GeekMom.