The Scion iM Concept debuted at the 2014 Los Angeles Auto Show amid a hipster, Generation X (and Y), bearded-cool, young-entrepreneurial plethora of imagery. All this amid hip-hop, beat-box, dub-step etc. It’s pandering, sure – but the reality is: if you’re going to sell a small wagon (hatchback = wagon) you need to tart it up, and that’s exactly what Scion did.
No details were given regarding anything about the Scion iM Concept except that it was an external design study (the Scion folk freaked when a young journalist found an open door and began shooting the interior). The other detail is that the Scion iM Concept will be followed by a production debut at the 2015 New York Auto Show.
The Toyota Auris is the basis for the Scion iM Concept – and that’s a good thing. It’s a small hatchback overseas that’s lauded for reliability and practicality. The Scion iM Concept has massive tires and wheels, giving it a 400 horsepower look. I sincerely doubt it. It looks mean and beefy, but I’m thinking the production version will produce a bit less. Maybe 140 hp like the current Toyota Corolla?
One more thing; Toyota/Scion announced that they will introduce another Scion along with the production debut of the Scion iM. Interesting – no?
Speaking of prototypes (concepts) at the 2014 Los Angeles Auto Show…
