Report: The 2020 Toyota 4Runner Will Get A Major Price Hike

2020 Toyota 4Runner TRD Pro

The 2020 Toyota 4Runner will reportedly cost $3,000 more than the current model.

It’s been in production since 2009, and the current generation Toyota 4Runner doesn’t appear to be going anywhere soon. However, the 2020 Toyota 4Runner has gotten some useful updates for the new model year. Toyota updated the infotainment system to include Apple CarPlay and Android Auto support. Beyond that, the updated 4Runner also has the Toyota Safety Sense-P suite.

Now, though, a CarsDirect report indicates the automatic emergency braking, lane departure warning, adaptive cruise control and nicer infotainment system will come with a price hike. Depending on which model you get, you could spend nearly $3,000 more than you would for a similarly equipped 2019 Toyota 4Runner.

At the bottom end, the price hike isn’t quite so severe. According to the report, the 2020 Toyota 4Runner SR5 will start off at $37,140 including destination, representing a $735 increase over the preceding model. The SR5 Premium, though, is $2,100 more expensive, starting at $40,335. Then the TRD Off-Road and TRD Off-Road Premium trims will cost $1,280 and $2,100 more than their respective counterparts.

The 2020 Toyota 4Runner TRD Pro is where you’ll take the biggest hit to your wallet. The current 2019 model starts off at $47,910 including destination. However, the updated 2020 model will see a $2,975 price hike, tipping the scales at $50,885. Mind you, that’s on top of the $3,340 price hike the TRD Pro saw for the 2019 model. The 2020 Toyota 4Runner TRD Pro is slated to be the best yet in terms of technology, but that price is getting steep.

Consider that a 2019 Jeep Wrangler Rubicon Unlimited with an automatic transmission starts at $45,040, at least before you dig into the options list. Is the 4Runner really worth the extra $6,000? That will be up to the buyers to decide. Toyota did tell CarsDirect that the model is competitively priced against the links of the Wrangler, when you consider the Wrangler’s options. Nonetheless, if you don’t care much for the minor updates with the 2020 Toyota 4Runner, older models may appeal as more of a bargain.