July 2018 crossover sales report numbers are rolling in – How did each segment fare?
For the past several months, crossovers have just kept gaining traction in the marketplace. Sales gains were widespread throughout every segment, with several models increasing their sales by double digit percentages every single month. This time around, the results were more of a mixed bag. While luxury crossovers still gained market share, most manufacturers’ sales in the mainstream market declined.
Instead of expanding, July 2018 marked a significant month in that sales contracted almost across the board. Most manufacturers lost ground versus this time last year – even with their most popular models – but some did gain ground in this tight market. Here are the July 2018 crossover sales figures.
Important note: If you’re curious why GM brands – Chevrolet, GMC, Buick and Cadillac – aren’t represented on this list – it’s because the company recently shifted to quarterly sales reporting. We’ll include fresh sales numbers when GM releases their second-quarter sales report in October.
Jump to segment:
- Mainstream crossovers: Subcompact | Compact | Midsize
- Luxury crossovers: Subcompact | Compact | Midsize
Subcompact Crossovers (Winner: Subaru Crosstrek)
It appears most of the mainstream subcompact crossover market contracted in July 2018 versus the same point last year. However, we do have three new players in this contested space. There’s the new Hyundai Kona, as well as the Ford EcoSport and the Nissan Kicks.
However, the Subaru Crosstrek easily came out ahead of the competition in this segment. Its monthly sales picked up 58.9 percent over July 2017. Its year-to-date sales increased by nearly 70 percent. Despite losing some sales, the Honda HR-V and Jeep Renegade still managed a 2 – 3 finish, rounding out the podium in the subcompact crossover segment.
Make |
Model |
July 2018 |
July 2017 |
MoM change |
Subaru |
12,664 | 7,972 | 58.9% | |
Honda |
9,085 | 9,779 | -7.1% | |
Jeep |
8,114 | 8,858 | -8.4% | |
Ford |
5,354 | N/A* | N/A* | |
Hyundai |
4,173 | N/A* | N/A* | |
Toyota |
3,688 | 3,444 | 7.1% | |
Nissan | Kicks | 2,375 | N/A* | N/A* |
Kia |
2,310 | 2,763 | -16.4% | |
Mazda |
1,388 | 1,481 | -6.3% | |
Fiat |
378 | 597 | -36.7% |
*New model – 2017 sales figures are not available.
Compact Crossovers (Winner: Toyota RAV4)
The impending Toyota RAV4 will sport an all-new design. Check out the reveal from this year’s New York Auto Show!
July 2018 saw the Toyota RAV4 beat its rivals by a considerable margin. It’s an interesting result, considering it’s one of the oldest crossovers in the current market, and it’s due for replacement soon. In the most hotly contested crossover market, it bested the likes of the Honda CR-V and Nissan Rogue. On the subject of the Rogue, the model’s sales slipped 18.2 percent from this point in 2017. The Ford Escape and Subaru Forester – both due for replacement – also declined last month.
The Jeep Compass continues to gain momentum, gaining 63.4 percent in sales over 2017. The Mazda CX-5 also jumped up a few spots, gaining 7.1 percent in sales.
Make |
Model |
July 2018 Sales |
July 2017 Sales |
MoM change |
Toyota |
41,093 | 41,804 | -1.7% | |
Honda |
32,844 | 31,761 | 3.4% | |
Nissan |
26,535 | 32,425 | -18.2% | |
Ford |
20,630 | 27,716 | -25.6% | |
Subaru |
Forester |
13,759 | 15,283 | -10.0% |
Jeep |
12,300 | 7,528 | 63.4% | |
Mazda |
12,208 | 11,402 | 7.1% | |
Hyundai |
11,360 | 11,257 | 0.9% | |
Kia |
7,007 | 7,135 | -1.8% | |
Volkswagen |
6,636 | 593 | 1,019.1% | |
Mitsubishi |
3,440 | 2,910 | 18.2% | |
Mitsubishi |
3,358 | 2,530 | 32.7% | |
Mitsubishi |
775 | N/A* | N/A* |
*New model – 2017 sales figures are not available.
**Includes sales of the Outlander PHEV.
Midsize Crossovers/SUVs (Winner: Toyota Highlander)
Once again, the Toyota Highlander takes the crown in the midsize crossover segment. It gained 11.3 percent over this time in 2017. The Ford Explorer and Jeep Cherokee rounded out the top three – with the latter gaining a whopping 71 percent in sales thanks to a recent refresh.
The Honda Pilot also gained sales last month, gaining 30.5 percent over 2017. The 2019 Kia Sorento also bumped up the model’s sales over this point in 2017. The Hyundai Santa Fe is up for replacement soon, so the current model’s sales are flagging slightly over last year.
Make |
Model |
July 2018 Sales |
July 2017 Sales |
MoM change |
Toyota |
21,159 | 19,017 | 11.3% | |
Ford |
20,243 | 18,763 | 7.9% | |
Jeep |
20,210 | 11,818 | 71.0% | |
Jeep |
17,956 | 19,024 | -5.6% | |
Subaru |
16,113 | 17,581 | -8.3% | |
Honda |
13,026 | 9,985 | 30.5% | |
Kia |
11,982 | 9,734 | 23.1% | |
Ford |
10,150 | 11,156 | -9.0% | |
Dodge |
8,345 | 6,800 | 22.7% | |
Hyundai |
8,275 | 12,749 | -35.1% | |
Nissan |
6,549 | 6,314 | 3.7% | |
Volkswagen |
6,499 | 1,306 | 397.6% | |
Nissan |
5,303 | 5,066 | 4.7% | |
Dodge |
4,882 | 5,314 | -8.1% | |
Subaru | Ascent | 4,589 | N/A* | N/A* |
Mazda |
2,206 | 2,318 | -4.8% |
*New model – 2017 sales figures are not available.
Subcompact Luxury Crossovers (Winner: BMW X1)
While the Mini Countryman gained serious ground in July, other subcompact luxury crossovers didn’t fare so well. The BMW X1 managed to hold onto its lead – just – although its sales slipped 0.7 percent compared to July 2017. The Audi Q3 and Mercedes-Benz GLA both lost ground. They’re both pretty long in the tooth, however, and are set to be replaced soon.
Make |
Model |
July 2018 Sales |
July 2017 Sales |
MoM change |
BMW |
1,812 | 1,824 | -0.7% | |
MINI |
1,724 | 1,462 | 17.9% | |
Volvo |
1,521 | N/A* | N/A* | |
Audi |
1,482 | 1,888 | -21.5% | |
BMW |
1,383 | N/A* | N/A* | |
Mercedes-Benz |
1,322 | 2,223 | -40.5% | |
Infiniti |
603 | 729 | -17.3% |
*New model – 2017 sales figures are not available.
Compact Luxury Crossovers (Winner: Audi Q5)
Audi’s redesigned Q5 lineup stormed the compact luxury crossover segment last month, gaining 58.2 percent in sales over this time last year. The Acura RDX also gained steam thanks to its recent redesign. The Lexus NX, however, lagged behind Audi and Acura to round out the top 3, losing 13.9 percent in sales versus July 2017.
The new BMW X3 and Volvo XC60 both gained significant ground over this time last year, while the Mercedes-Benz GLC and Alfa Romeo Stelvio also picked up some important sales. Unlike the mainstream compact segment, the luxury compact crossover market saw growth across the board, with the exception of the Lexus.
Make |
Model |
July 2018 Sales |
July 2017 Sales |
MoM change |
Audi |
6,512 | 4,116 | 58.2% | |
Acura |
5,784 | 5,539 | 4.4% | |
Lexus |
4,653 | 5,406 | -13.9% | |
Mercedes-Benz |
4,446 | 4,002 | 11.1% | |
BMW |
4,285 | 2,657 | 61.3% | |
Volvo |
2,464 | 855 | 188.2% | |
Lincoln |
2,300 | 2,129 | 8.0% | |
Porsche |
2,114 | 1,600 | 32.1% | |
Infiniti |
1,609 | 1,190 | 35.2% | |
Alfa Romeo |
1,140 | 99 | 1,051.5% | |
BMW |
406 | 336 | 20.8% |
*New model – 2017 sales figures are not available.
Midsize Luxury Crossovers (Winner: Lexus RX)
Another month has passed, and the Lexus RX remains on top in the midsize luxury crossover segment. The Mercedes-Benz GLE picked up some steam. However, the rest of the segment shrank last month versus July 2017.
Make |
Model |
July 2018 Sales |
July 2017 Sales |
MoM change |
Lexus | RX | 9,780 | 9,632 | 1.5% |
Mercedes-Benz | GLE | 4,447 | 3,879 | 14.6% |
Acura | MDX | 4,392 | 4,727 | -7.1% |
Audi | Q7 | 2,922 | 3,334 | -12.4% |
Infiniti | QX60 | 2,920 | 3,505 | -16.7% |
BMW | X5 | 2,655 | 2,986 | -11.1% |
Volvo | XC90 | 2,384 | 2,521 | -5.4% |
Lincoln | MKX | 2,043 | 2,422 | -15.6% |
BMW | X6 | 371 | 362 | 2.5% |
Porsche | Cayenne | 266 | 873 | -69.5% |
Come back to TFLcar.com for more sales updates!