Five American Drive-In Theaters With One Accord

saco drive-in honda

Honda’s Project Drive-In has saved five Drive-In Theaters which were in jeopardy of closing. With the end of 35-mm film distribution this year, and the costly switch to digital projection nearing, Honda created Project Drive-In as a national effort to save as many of America’s remaining drive-ins as possible. Honda has a vested interest in helping this historic part of the car culture live on.

One of the five Drive-In’s in the project is the Saco Drive-In, located at 969 Portland Rd in Saco, Maine.  On September 21, all Drive-Ins receiving digital projectors, care of Honda’s Project Drive-In, will have the opportunity to screen the highly-anticipated film, Cloudy with a Chance of Meatballs 2, before its wide release date.

2013 honda accord

The five drive-in theaters set to receive a new digital projector from Honda’s Project Drive-In were determined by the over two million votes received from Aug. 9 to Sept. 9 at the project’s website. Visitors to the site were encouraged to share Project Drive-In information with family and friends via social media, email or texts, pledge to see one movie at their local drive-in and contribute to the national save-the-drive-in fund to help keep more drive-ins in business.

Alicia Jones, Manager of Honda Social Media for American Honda Motor Co., said: “It’s important to help preserve this American icon …and we are proud to support these small businesses where families can share the cinema experience together under the stars.”

A noble move by Honda to help preserve American Cinema, American Car Culture and American Families. Project Drive-In isn’t the only reason that Honda is successful in the U.S.

Check out this TFLcar review of the 2013 Honda Accord Sport: