There will soon be a brand new Ford F-150 on the market.
So what’s changing on the Ford F-Series Trucks.
Recently Ford unveiled the Atlas Concept pick-up which clearly points the way to a new and even more rugged Ford pickup.
But perhaps the biggest surprise is Ford’s focus on Fuel economy.
In this interview Ford CEO Alan Mulally discuss what Ford has planned for the new best selling vehicle in America and the answers sounds like better MPG.
But will this also mean less HP? Check out this exclusive TFLcar video to find out.
“We wanted the concept to reflect how Ford trucks help customers in both their worlds – professionally and personally,” said J Mays, Ford group vice president and chief creative officer. “Every surface and feature in the vehicle has been crafted for purpose and capability while retaining an unmistakable Built Ford Tough look.”
“The Ford Atlas Concept previews the innovations that will transform what people expect from their pickup,” said Raj Nair, Ford group vice president, Global Product Development. “With 36 years as America’s best-selling pickup, we are absolutely committed to setting the agenda in the truck market.”- – Corporate Ford Media
